CONTRIBUTING TO EDUCATION
A simple yet unique model of giving.
Established in 2014, the Cape Wine Auction Trust was created to raise money for education in the South African winelands. It is well established that the most effective method for uplifting underprivileged communities is to provide access to quality education
About Us
Our Mission & Vision
The Cape Wine Auction Trust’s mandate to support education in the South African Winelands is achieved through a simple yet unique model of giving.
We fund passionate, well-managed partners in the field of education and support them to maximise the value of the funding they are given. Where partners of other trusts or donors work in silos, often never knowing what each is doing, we have created a model that is beyond that. A partner community ensures that those we fund get to know each other, learn from and support one another. This collaborative mindset has already resulted in enormous impact and increased efficiencies. We are so proud that those we help can leave their egos at the door and enter this sharing space with open hearts and minds. We thank them for being so generous with their time and experience.
We are expanding this model of collaboration into the donor space. We are already working with several like-minded philanthropy organisations that are as passionate as we are about supporting education in these beautiful Winelands that we are privileged to call home.
Our History
Where it all began.
In 2014, the Cape Wine Auction Trust was established, a significant milestone made possible by the dedication of trustees Wendy Appelbaum, Michael Jordaan, Ken Kinsey-Quick, Mike Ratcliffe, and Siobhan Thompson. Their vision was to support education in the Winelands by raising funds through the Cape Wine Auction, a prestigious two-day event that showcases South Africa’s wine industry on a global stage. The ultimate goal is to direct these funds back into the community, particularly towards education.
The first Cape Wine Auction was held at Delaire Graff Wine Estate in 2014, and over R7 million were raised. Four partner organisations were funded.
Funds are allocated to our partners who profoundly impact education and the lives of children in the Cape Winelands. Managed by the Auction Trust, a Partners Conference has been established where our partners get to know each other, learn from, and support one another. This collaborative mindset has already resulted in enormous impact and increased efficiencies.
EVERYTHING IS DONATED
100% of all donations go directly to our partners.
Strategically selected
Partners are leaders in their respective fields.
unique model
Partners collaborate to share best practices, showcasing efficient use of your support.
Trustees
A board of Trustees with vast experience and a full-time Trust Facilitator monitor impact and needs.
MAKING AN IMPACT
What makes the Cape Wine Auction Trust different?
The Cape Wine Auction is a beacon of philanthropy in the wine industry, uniting the community with the singular aim of supporting education. Over its decade-long history, the auction has garnered over R135 million, all assigned to The Cape Wine Auction Trust for distribution among chosen educational partners. This dedication ensures that every cent raised is directed towards enhancing educational opportunities and fostering brighter futures for countless students.